MANAGEMENT & STRATEGY
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MUSICAL FREEDOM RECORDS

MUSICAL FREEDOM RECORDS

CUSTOM WEBSITE / STRATEGY & PROJECT MANAGEMENT


ABOUT THE PROJECT


Musical Freedom Records
is a Dutch record label founded by the Dutch DJ and producer Tiësto in cooperation with the independent record label Play It Again, which nowadays is considered one of the biggest labels in the business.

Our project goal was to design and develop MFR’ music platform, which would display their 300+ track catalogue while looking modern, seamless, and in sync with their brand. The website needed to be functional, user-friendly, and allow several musical connections for the users to listen to their tracks on any platform or device.


My key responsibilities were:

  • Performing benchmark research, concept development and strategy;

  • Planning project life-cycle deliverables and resource availability and application; preparing installation and modification specifications;
    leading the exploration, evaluation, and design and development of technical solutions;

  • Managing UX thinking and prototype drawing, UI design for all platform screens, Coding (including a tailored CMS), and Quality Assurance.
    In total, a team of 5 people;

  • Validating technical requirements and parameters through obtaining input from subject-matter experts;

    • Key applied functionality: LinkFire’s API, which managed and automated the hundreds of customised tracks displayed.

  • Assuring quality solutions by developing ad completing test plans while maintaining project and technical documentation; 

  • Directed outputs with a geographically dispersed team; 

  • Served as the key contact for the client.


Client Location: Los Angeles.

Project Management performed along with EAT's team.
(weareeat.com) | UX & UI Designer: Gustavo Panichi


STRATEGY + PROJECT MANAGEMENT


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Thanks!